Honor Your Caregiver
The Gold Standard HIPAA-Compliant Digital Grateful Patient Solution
Honor Your CaregiverSM (HYC) is our flagship product and gold-standard digital grateful patient solution. With HYC, patients can express gratitude for their care teams through stories and donations to help you build a pipeline of supporters, and grow a culture of philanthropy across your organization.
Core Program Elements
Patient Engagement Platform
We deploy our industry-leading HYC web-based application, which includes:
- Proven design and UX
- Custom branding
- Story-sharing form to capture patient stories and contact information
- Content pages to feature caregivers
- Virtual honor roll
Fully Integrated Technology
We integrate seamlessly with your existing tech infrastructure:
- Integration with your EHR and automated data feeds
- Integration with your CRM and marketing automation platforms
- HIPAA-compliant storage of your non-donor constituents
- Story database searchable by service line, location or provider
Clinician Engagement
We harness the power of caregivers who can be powerful sources of referrals for fundraising:
- Guidelines and training for caregivers
- Formalized recognition programs
Predictive Data Models
We use sophisticated data modeling to identify your top prospects:
- Story sharers
- Annual giving
- Planned giving
- Major giving
Identify Your Highest Value Prospects with DHS Enhance Data Models
Our machine learning algorithms are proven to identify prospects for annual giving, major giving, planned giving and more. We develop predictive models using our proprietary National Healthcare Donor Database along with the unique characteristics of your patient population — so you get more customized, accurate and actionable models.
Results
- Scaled HYC from eight foundations to 50+ hospitals in two years
- 57% of all new donors engaged with HYC
- 20% increase in average gift size
- 5x increase in donor conversion rate
- 577% ROI over five years
- 50% of online gifts from new donors
- Two first time donors acquired through HYC converted to $1M+ donors in less than 3 months.
