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Wendy
Johnson

Director of Content & Marketing

Highlights

  • Two decades of experience in storytelling, journalism, content strategy and content creation
  • Specializes in translating complex wellness, medical and technology topics into actionable, plain English
  • Previously led the sales and editorial growth for a healthcare news division, growing it into a nationally recognized brand with $5 million in revenue by developing high quality editorial content and lead-generation campaigns
  • Wrote fundraising content that drove millions of dollars in revenue for clients during the peak of the COVID-19 pandemic

Past Experience

Digital Content Strategist, Healthcare Group Publisher
FierceMarkets

Executive Editor, Content Marketer
DecisionHealth

Managing Editor, Content Marketer
HealthLeaders Media

Education

BS in English Literature
University of Massachusetts at Amherst

Did You Know…

She won several awards from the Specialized Information Publishers Association – including “Best Investigative Reporting” and “Best Instructional Reporting”