Wendy
Johnson
Senior Content Strategist
Highlights
- Two decades of experience in storytelling, journalism, content strategy and content creation
- Specializes in translating complex wellness, medical and technology topics into actionable, plain English
- Previously led the sales and editorial growth for a healthcare news division, growing it into a nationally recognized brand with $5 million in revenue by developing high quality editorial content and lead-generation campaigns
- Wrote fundraising content that drove millions of dollars in revenue for clients during the peak of the COVID-19 pandemic
Past Experience
Digital Content Strategist, Healthcare Group Publisher
FierceMarkets
Executive Editor, Content Marketer
DecisionHealth
Managing Editor, Content Marketer
HealthLeaders Media
Education
BS in English Literature
University of Massachusetts at Amherst
Did You Know…
She won several awards from the Specialized Information Publishers Association – including “Best Investigative Reporting” and “Best Instructional Reporting”